The most preferred immigration destination Canada, also known as ‘The Maple Leaf Country’ or ‘The Land of Opportunities’ has a flexible visa policy. The country has opened its doors for immigrants from every corner of the world. No wonder, the country is much famous amongst the skilled professionals who wish to start a new and improved life in a foreign land.
The nation’s thriving economy gives kick start to almost every immigrant’s professional life. If you are interested in working in professional occupations in advertising marketing and public relations, then here’s a positive news report for you! You have a pretty strong chance of making the cut and getting a permit to your dream destination, Canada under the 1123 Code. Currently, the job prospects for professionals like you are high and extremely positive.
Luckily, the occupation has been mentioned on the in-demand list under the Federal Skilled Worker Program 2014 with a cap of 1000. The program was much awaited even as it gives you a direct entry with PR status. Importantly, you need not have to be loaded with a pre-job offer although you need scoring 67 points out of 100, to make the grade on the point based system.
Job Profile
Under the Code 1123, these experts specialize in advertising, marketing and public relations. They develop, summarize, and execute various strategies related to communication and promotion. They also analyze the specific needs of the advertising and make appropriate advertising and marketing plans, publicize activities and strength media relations on the behalf of government, organization, public figures, sports person, writers, celebrities, and other deserving individuals.
Mainly, the services of these experts are enrolled by consulting firms, advertising groups, corporations, associations, government, social bureaus, galleries, public interest associations, and cultural and other organizations. They may also be fruitfully self-employed.
Some Given Titles
- advertising consultant
- communications officer
- communications specialist
- event marketing specialist
- fundraising consultant
- information officer
- literary agent
- media coordinator
- media relations officer
- museum educator
- performers agent
- press secretary
- public affairs officer
- public relations consultant
- public relations officer
- publicist
- publicity agent
Credentials Required
To be a successful professional, you need a degree or diploma in marketing, public relations, communications, journalism, or in any other discipline related to a particular subject matter. Specifically, professionals in public relations require an Accredited in Public Relations designation. Promotion to higher position is possible with additional training and experience.
Key Job Responsibilities
- Keep an eye on the preparation of sports, performance or other any related contract.
- Scrutinize characteristics of products to be use in promotion goings-on.
- Build-up and execute advertising campaigns–for the print and/or the electronic media.
- Put forward clients on various advertising strategies.
- Carry-out research; develop communication policies for both internal and external viewers.
- Develop reports, bibliographies, description for websites and press releases.
- Perform interviews, news conferences and coordinate publicity happenings, promotions for internal and external viewers.
- Speak on the behalf of their clients and reply to the queries.
- Carry-out surveys to spot the interests of major groups served by their firm.
- Strength relationship with media.
- Systematize workshops, conferences, and other events for publicity and fundraising.
